A Commercial Photographer’s View of Balancing Business and Art

Posted on October 2, 2019

Photography is a form of visual art that captures an image to solicit user responses. For commercial photography, developing compelling and meaningful visual content for marketing campaigns is vital for business improvement. In fact, it won’t be wrong to state that commercial photographers are experts at a unique domain that merges business and art. Commercial […]


Professional Photography to Improve Brand Image

Posted on September 30, 2019

Professional photographers can help you in creating a corporate personality and a brand image for your business. Professional photography in Toronto offers businesses with imaging solutions to meet their branding requirements. Quality Speaks for Itself Nothing beats an image taken by a professional, not the best smartphones, nor the best cameras. A professional will have […]


Princess Margaret Oakville Showhome

Posted on August 13, 2019

It is that time of year again – the Princess Margaret Lottery Showhome in Oakville has just been completed, Brian Gluckstein design – a dawn shoot.


161 Bay Office Spaces

Posted on June 19, 2019

Did two shoots at 161 Bay for Jancon last week, CIC Capital and Triple Flag, fairly typical, nice clean neat designs, XDesign did CIC and Gensler, Triple Flag.


Congrats Raptors!!

Posted on May 31, 2019

Scotiabank Arena changing rooms interior design by Straticom Planning Associates.


Understanding the Process of Commercial Photography

Posted on May 30, 2019

Have you ever wondered how a commercial photographer can conjure up those beautiful images that seem always to evade you? Well, here is a complete picture on how a commercial photoshoot is done. The Quotation Request The process begins with a quotation request from the business entities. The quotation email can include details like the […]


4 Things to Expect When Looking for a Professional Photographer in Toronto

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In times when anyone with a camera poses for themselves as a professional, you, as a business owner, must be careful. Hiring the wrong photographer is an expensive mistake you cannot afford. But, as a business, you certainly need professional help when it comes to visual branding. Unlike other industries, photography is not limited by […]


Rogers offices One Mount Pleasant

Posted on May 6, 2019

Recent architectural photo shoot of the refurbished Rogers at One Mount Pleasant.  


How Does Commercial Photography Increase Conversions?

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Commercial photography is the first engagement channel between a product and customers. It can be the real deal breaker because people don’t buy unless they like what they see. In the digital world, 90% of information captured by the brain is visual, and photos play an important role in these statistics. They can influence a […]


York University shoot – VISTA program

Posted on April 4, 2019

Probably the most interesting assignment I have ever done. Not necessarily the images created, but the subject matter. To quote from the YU website “The VISTA program, Vision: Science to Applications builds on York University’s world-leading interdisciplinary expertise in biological and computer vision. The central scientific question that drives VISTA is ‘How can neural and/or machine systems […]